We created Rocana to meet
The unique challenges disruptive consumer brands face
Making the next generation of wellness possible
The Solution
Purposeful funding
A venture community driven by a deep sense of purpose. Believers in the brands we invest in, we're willing to go above and beyond to see them succeed.
Go-to-market strategy
What product, for what market, at what time? We tap our experts for go-to-market support.
Distribution support
We activate certain unique channels in the U.S. and for brands with global appeal certain international markets leveraging our strategic LPs.
Production Support
As brands grow they need to expand their manufacturing footprint, and move products at higher quantities for less - our team of experts are there to support.
Brand building support
Competitive brands need creative branding and our brand strategists can help with everything from product design to attention-grabbing ad campaigns.
Sourcing Support
As brands expand into new verticals, they leverage our community and experience to improve international sourcing.
Sourcing Support
As brands expand into new verticals, they leverage our community and experience to improve international sourcing.
Introductions /network building
A community spread across the globe that's ready to assist with introductions and support expanding a brand's network and reach.
Mentorship
An Investor group of highly successful CPG executives and entrepreneurs—uniquely able to advice founders and leaders.